Jardine Studio
CAPABILITIES

Web design, web development, and SEO.

Jardine Studio designs, builds, and ranks websites for founder-led businesses where the site has to do real work. Some projects are design-led. Some are development-led. Some are SEO-led. Most pull from two or three. Every scope is shaped around what the site actually needs.

01 · WEB DESIGN

Web Design.

Visual identity, layout systems, and page-level design for the marketing site that has to carry the company. Logo handling, typography, colour, hero composition, and the design rules that make every page feel like the same business at its best.

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  • Visual identity for the website

    Logo handling, typography, colour, page layout systems, and the visual rules that keep every page feeling like the same business. Built around the work you actually do.

  • Page design and composition

    Hero composition, content rhythm, image treatments, and layout patterns designed for the way your buyers actually read, scan, and decide.

  • Marketing site rebuilds

    Full design rebuilds for businesses whose current site no longer looks like the calibre of the work, or where a rebrand happened and the website never caught up.

  • Design systems for the build

    Design tokens, component patterns, and spacing rules that the developer (us, or yours) extends so the site stays consistent as new pages and features ship.

02 · WEB DEVELOPMENT

Web Development.

Fast, search-ready websites and custom functionality for the parts templates cannot handle well. Jardine Studio builds new sites, rebuilds existing ones, and creates the systems around them: booking flows, intake forms, quote requests, CRM integrations, calculators, member areas, dashboards, and AI-assisted workflows.

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  • Website builds & rebuilds

    New websites and full rebuilds for businesses whose current site is slow, unclear, hard to update, or no longer strong enough to support the way the business sells.

  • Booking, intake & quote flows

    Booking systems, intake forms, quote request flows, scheduling logic, confirmation steps, and cleaner handoff from the website to the team.

  • Custom site features

    Calculators, configurators, searchable directories, gated resources, member areas, dashboards, comparison tools, and interactive features that support the sales or service process.

  • Integrations & AI workflows

    CRM integrations, form routing, automations, internal tools, AI-assisted workflows, and practical connections between the website and the systems the business already uses.

03 · SEO

SEO.

Organic SEO, local visibility, and content structure for businesses that need to be found by the right people, in the right places, at the right moment. We look at how the site is built, how pages are organized, what buyers are searching for, and whether the website gives search engines enough structure to understand the business.

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  • Technical SEO

    Site architecture, crawl paths, indexation, redirects, Core Web Vitals, schema markup, and technical cleanup so the website can be found, understood, and maintained properly.

  • Content structure

    Service pages, location pages, FAQs, internal links, and answer-ready sections built around the questions real buyers ask before they call, book, or send an inquiry.

  • Local & regional visibility

    Google Business Profile support, service-area structure, location pages, local signals, review paths, and regional content for businesses that depend on calls, bookings, visits, or quote requests.

  • AI search readiness

    Clear topics, useful page sections, structured content, schema where appropriate, and internal links that help search engines and AI-assisted search systems understand what the business does.

PROJECT TYPES

Common ways clients use Jardine Studio.

Most projects start in one of these shapes, then get scoped around the actual constraint. These are starting points, not packaged tiers.

  1. 01

    SEO foundation

    For businesses that need stronger organic visibility, cleaner site structure, better service pages, local SEO, technical cleanup, and search-ready content.

  2. 02

    Website rebuild

    For businesses whose current site no longer reflects the quality of the company, ranks poorly, loads slowly, or makes it hard for visitors to act.

  3. 03

    Booking or intake system

    For businesses that need a cleaner way to handle bookings, inquiries, quote requests, forms, routing, confirmations, or CRM handoff.

  4. 04

    Local visibility buildout

    For businesses that rely on regional demand: service-area pages, location pages, Google Business Profile support, reviews, local content, and conversion paths.

  5. 05

    Custom website feature

    For calculators, member areas, gated resources, dashboards, search tools, internal tools, or interactive features that templates cannot handle.

  6. 06

    AI workflow integration

    For practical AI-assisted workflows across content operations, intake, internal processes, knowledge organization, and repetitive admin tasks.

HOW WORK IS SCOPED

The right fix depends on the constraint.

Not every project needs a rebuild. Not every SEO problem needs more content. Not every operations problem needs a new platform. We start by identifying what is actually limiting the website, then scope the smallest serious version of the work.

  1. 01

    Diagnose

    A focused review of the current website, search visibility, page structure, conversion paths, technical setup, and business goals.

  2. 02

    Prioritize

    A clear plan for what should be fixed first: SEO structure, service pages, local visibility, performance, booking, intake, integrations, or the full site.

  3. 03

    Build

    The agreed work is shipped in a practical sequence, whether that means content updates, technical SEO, custom development, integrations, or a rebuild.

  4. 04

    Improve

    After launch, we measure what changed, clean up what needs refinement, and decide whether the site needs continued SEO, content, or systems work.

PRICING

Clear ranges before the call.

Pricing depends on the constraint, the amount of implementation needed, and whether the work is SEO-led, development-led, or a larger rebuild. We publish pricing ranges so the first conversation can focus on fit, scope, and what would make the project worth doing.

QUESTIONS

Things worth knowing.

The questions below come up often when businesses are deciding whether they need SEO, custom development, a rebuild, or some mix of all three. Honest, short, written by the person you would be working with.

Do you only do SEO, or only web development?
Yes. Some projects are focused: a technical SEO cleanup, local SEO buildout, service page expansion, booking flow, CRM integration, or custom feature. Others combine SEO and development when the site needs both.
Do you work with existing websites?
Yes. Jardine Studio can improve an existing website through technical fixes, SEO structure, page updates, performance work, integrations, custom features, or CMS cleanup. A full rebuild is only recommended when the current foundation is holding the business back.
Can you help with local SEO?
Yes. We work on local SEO for service-area businesses, destination brands, and regional organizations. That can include service pages, location pages, Google Business Profile support, internal links, review paths, technical SEO, and better conversion paths for calls, bookings, quote requests, and inquiries.
Can you build booking systems or intake flows?
Yes. We build booking systems, intake forms, quote request flows, CRM handoff, scheduling logic, confirmation flows, and other custom functionality that helps the website do more than display information.
Do you work with AI?
Yes, when it has a real use. Jardine Studio uses AI where it helps the website or business workflow: content operations, structured knowledge, intake support, internal tools, automation, and AI-ready page structure. We do not add AI for novelty.
Do you handle design, or just development and SEO?
Yes. Web design is one of three core services. We handle visual identity for the website, page design, layout systems, typography, and the design rules that keep every page feeling like the same business. Full brand identity work outside the website (print, packaging, etc.) is referred out.
How is your design different from a Squarespace or Webflow template?
Templates start from a generic shape and ask the business to fit inside. We start from the business and design the shape. That means the typography, layout, page rhythm, and visual decisions are made for your work, your photography, your services, and the way your buyers actually decide. The site should look like your business at its best, not like a category.

Ready to scope a project?

Tell us what is moving and what is stuck. We reply within one business day.